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BMW Italy

Kinetica produced a bespoke exhibition for BMW at the launch event for their new 5 Series at the Fondazione Arnaldo Pomodoro in Milan on 9th March 2010.

The exhibition featured work by Ivan Black, Tom Wilkinson, Tim Lewis, Agelos Papadakis and Dave Murray-Rust. The artists all explored the purity of form as represented by both the shape of a sphere and movement of infinite cosmic circles.

BMW launched its new 5 series under the slogan “Exploration of Beauty”.

Scroll below to see a short video from the event.

Kinetica at the BMW 5 Series Launch
Milan, Italy
9th March 2010